Its all about the little guy

Words from our guest blogger: Dave Richards – Jones Lang LaSalle
In the NFL, I suited up for eight seasons with four teams and capped my career with one unforgettable experience – the Super Bowl of ’96 as a New England Patriot [we played the Green Bay Packers in New Orleans]. And just like every other player, I had my fair share of highlights, but what I remember most is the noise. NFL fans get loud.  They also buy tickets year after year, wear official team merchandise with pride and eat wings because Troy Aikman is a sponsor. The game wouldn’t be what it is today without the fans – the little guy who writes a check to fund the “Greatest Show on Earth.”
After I retired and started working in commercial real estate, I noticed the same core fundamentals drove the industry because, again, it all comes back to the little guy.  Without clients in the market who write a monthly check, the commercial real estate industry would fail to profit and grow. A good broker, who puts the client first, knows that it takes a true team effort to complete a winning deal in commercial real estate.  And, today, everyone in the business is challenged to act more proactively and offer creative solutions.  To get that done, you can’t always be the quarterback, but you can always be part of a team who changed the game.

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